With over 30 years’ experience in marketing, market research, communication and advertising, Hugh joined Sterling group in an advisory capacity in 2021. Hugh has worked across major brand launches, and some of the most successful communication strategies in Australia, Europe, Asia and the USA.
Over his career he has worked with some of the world’s largest brands as well as smaller local enterprises. He has been managing director at Belgiovane Williams McKay, GM of DDB / Rapp Collins and a Melbourne Board Member of Clemenger BBDO. Most recently he was one of the two owners of Big Red, one of Australia’s largest privately owned communication groups.
Hugh specialises in innovative communication solutions and combines traditional thinking with current technology and an understanding of the increasing fragmented media space.